Eyelash Growth Serum
Eyelash Growth Serum
A Lash Growing Mascara that evenly coats each lash with no clumping and instantly create the look of falsies.
Get lash volume without the clumps
Hydrates and promotes lash growth
Powerful peptides & plant botanicals
Cruelty-free, Vegan, Paraben & fragrance free
BUNDLE & SAVE
Couldn't load pickup availability
What is it
Purelyroutine Eyelash Serum is a powerful serum that targets brittle, short and sparse lashes!
Why it’s special
It is fortified with vitamins, extracts and peptides to nourish and infuse your eyelashes with what they need to look longer, fuller and voluminous in 27 days.
The Benefits
- Real results - up to 55% longer and 75% more voluminous looking lashes *Results may vary from person to person
- Easy application - less than 5 seconds
- Oil-Free. Safe with lash extensions and contact lens wearers
We offer a risk-free Money-Back Guarantee if you have not achieved any results after 12 weeks of use.
Step 1
Remove your makeup with an oil-free makeup remover or cleanser.
Step 2
Apply only one stroke of Purelyroutine Lash Serum at the root of your upper lashes once a day whilst your eye is closed.
Step 3
Wait until the eyelash serum has fully dried if applying additional beauty products.
Step 4
Allow the serum to work overnight. For best results, use consistently once a day for 12 weeks.
Water, Glycerin, Butylene Glycol, Hydrolyzed Collagen, Myristoyl Pentapeptide-4, Biotin, Acetyl Hexapeptide-8, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7, Caffeine, Hydroxyacetophenone, Caprylhydroxamic Acid, 1,2-Hexanediol, Disodium EDTA, Glyceryl Caprylate, Panax Ginseng Root Water.
Yes, it does! However, you must be patient and consistent. The time before you see results can vary depending on your lashes' growth cycle stage when you start to use the product. It normally takes between 8-12 weeks to see full results.
We offer a risk-free Money-Back Guarantee if you have not achieved any results after 12 weeks of use.
Eyelash Growth Serum
Gentle Lash Care,
Made for Everyday Confidence;
Purelyroutine Eyelash Growth Serum is a powerful serum that targets brittle, short, and sparse lashes through its proprietary blend of vitamins, extracts, and peptides with just one daily swipe.
Myristoyl Pentapeptide-4
Eyelash “signal” peptide that upregulates keratin production and increases lash length, thickness, and densityBiotin + Panax Ginseng
Helps enzymes involved in protein metabolism, which indirectly supports keratin production in hair and lashesAcetyl Hexapeptide-8
Rejuvenates, strengthens and conditions the hair follicles contributing to fuller-looking lashes and browsPalmitoyl Tripeptide-1
Collagen and keratin-signaling peptide that supports stronger lashes and improves hair fiber resilienceSceptical at first, but
“I was skeptical at first, but the difference is undeniable! It’s only been a month and my lashes are noticeably thicker and longer. I feel so much more confident without mascara!”
Emma S.
✅ Verified BuyerLives up to its promises
“Finally, a serum that lives up to its promises! My lashes were always brittle and short, but after using Purelyroutine for just a few weeks, they’ve transformed.”
Sophia L.
✅ Verified BuyerVisible improvements
“I’ve tried every lash enhancer out there, but this one is a game changer. I saw visible improvements in just under three weeks.”
Ava J.
✅ Verified BuyerGrow Longer Lashes
With Our Lash Growing
Mascara
Meet the lash growth mascara that does double duty: instant drama today, visibly fuller lashes tomorrow. Better Than Falsies is the only eyelash growth mascara you need, bold volume and length, while nourishing every lash from root to tip.
Your Concern
Short or Dry Lashes
Our Treatment
Candelilla Cera, Carnauba Wax, Vitamin E
The Result
Healthy, Long, Luscious Lashes
Get Gorgeous and Luscious Lash Instantly
The weightless formula of lash growth mascara doesn't clump, flake, or smear while delivering benefits like vitamins and plant-based conditioners that help your lashes grow and stay healthy.
Get Results in Less than 4 Weeks
Experience natural lashes reach their full growth potential by committing to our 3 month treatment with lash growth serum, while seeing results early on.
1 Week
Get ready! Longer lashes are on the way.
4 Weeks
Your lashes look longer and you can feel they are healthier.
8 Weeks
People are noticing and love your lashes! Not only are they longer but thicker too, keep going!
12 Weeks
Your lashes have reached their full potential and your look has completely changed!
Lash Growth Guarantee
At Purelyroutine, we have great confidence in our products. With that said, we know that every human is different, and we want to take that into account.
This means, if you do not get results with our products, you will get your money back!
Use Purelyroutine Lash Growth Mascara for 60 days. Document with weekly images and be sure to follow our recommended use. If you do not see any results after this period and you followed our guidelines, you are eligible for the growth guarantee. Please go to the Growth Guarantee page to submit a claim.
How We Compare
The future of lashes is safer, more affordable,and good for you.
Customer Reviews
